Case studies
How e-commerce activates product data
Fashion, beauty, automotive, footwear, health and sport — real rollouts and results of data-driven campaigns.
- Google Ads revenue
- +0%
- ROAS of activated products
- 0%
- revenue-generating products
- +0%
- Google Ads revenue
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Unitrailer · Butosklep · Intersport · Perfumeria.pl
Case studies
Client results
- BeautyFull story
GA4+AdsCombined dataHow Perfumeria.pl unlocked the potential of thousands of productsFeed segmentation based on margin, priorities, Ceneo price attractiveness and performance broke through the Google Ads revenue ceiling.Read the story Perfumeria.pl - AutomotiveFull story
4Data sources in segmentationUnitrailer: segmentation that fuels campaign growth in FranceFeed, GA4, Google Ads and margin data in a new product split and campaign structure — results after 7 weeks.Read the story Unitrailer - FootwearFull story
1125%ROAS of activated productsButosklep: 1,929 products given a new chance to sellActivating non-selling products in a separate Google Ads campaign at 1125% ROAS — results after 12 weeks.Read the story Butosklep - HealthFull story
24hDaily feed update4fizjo: a profit-based feed tailored to campaignsA daily-updated feed of the most profitable products in Google Marketing Platform campaigns — results after 12 weeks.Read the story 4fizjo - SportFull story
+54%Revenue-generating productsIntersport: more products taking part in salesSegmenting products by Google Ads performance instead of brand or category — results after 7 weeks.Read the story Intersport
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